Defining Roles and Creating Job Descriptions
How To Build a High Performing Team
How To Build a High Performing Team
Now comes one of the most critical aspects of building a company - defining roles and creating job descriptions that will allow you to hire the right talent to turn your entrepreneurial dream into success. Don't underestimate the importance of this undertaking.
Premature hiring is a costly mistake many eager entrepreneurs make. They impulsively recruit friends or settle for mediocre candidates in the interest of expanding headcount quickly. Instead, take a step back and invest time defining roles and job descriptions with intention. This Blueprint will guide you in structuring your startup intelligently from the start.
Begin With Your Org Structure and Roadmap
Well before writing any job descriptions, sketch out your ideal organizational structure and map it to your long-term milestones and growth projections. Identify the roles and headcounts you'll need not just for your startup launch, but over the next 3-5 years as you scale according to your business plan. This roadmap should reveal gaps that need to be filled by star talent.

Define Roles Based On Goals and Culture
With your future org chart in mind, carefully consider the skills, experience levels, responsibilities and working styles required for each role - both immediately and long-term. Go beyond just listing hard skills and qualifications. Truly define the purpose and objectives of each position as it maps to your overarching company goals. What does success look like? How will each role tangibly contribute to growth, innovation and upholding your startup's core values?
Paint An Authentic Picture of Working There
Today's top job candidates have options and are evaluating roles based on much more than just compensation. They seek roles with clearly defined career paths that align with their professional goals. They want inspiring workplaces with robust benefits, engaging cultures, and opportunities for mentorship.
Your job descriptions should authentically convey what it will be like to work for your startup on a daily basis. Describe your workplace environment, work/life philosophies, leadership principles and future plans transparently. Appeal to candidates' ambitions, while setting realistic expectations about the intensity required in exchange for growth opportunities.

Make Them Compelling and Shareable
With the excessive competition for talent, your job descriptions need to be incredibly compelling. Infuse consistent branding, creativity, and a touch of excitement into posting descriptions. Strive to communicate your passion for your company's mission in a way that intrigues candidates to want to learn more.
Frame the descriptions in a way that inspires potential applicants to share postings with others in their networks. You want your startup's job opportunities to travel rapidly through various distribution channels.
Done right, this enables you to attract candidates who have the right skills and aptitudes to transform your business dreams into reality through their contributions. This process is too critical to shortcut - craft thoughtful definitions to build the A-team you envision.

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