Cabinet IQ is a cabinet and countertop company leveraging technology to improve the process.

This franchise a full-service cabinet and countertop company, delivering design to installation for kitchen and bath remodeling. In the home remodeling industry, systems and showroom experiences vary, and Cabinet IQ aims to address these challenges by focusing on the customer and the quality of the work we promise.

Cabinet IQ has just awarded Craig and Kelli Carter the Oklahoma City territory.

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If opening a local full-service cabinet and countertop company aligns with your goals for business ownership, the first step is to learn if Cabinet IQ has available territories in your city. Tell us where you are and we'll tell you what's available near you.

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Craig and Kelli bring together an exceptional combination of entrepreneurial leadership, business development expertise, and a shared passion for building meaningful businesses that serve their communities.

Craig Carter is a seasoned entrepreneur and business leader with more than 20 years of experience spanning sales, operations, management, and brand development. He is best known as the co-founder and former CEO of Jack Mason, the Dallas-based men’s watch company he helped launch in 2013. Throughout his career, Craig has held leadership roles with respected organizations including Equinox Fitness, Billy Reid, and Fossil Group, where he developed a reputation for operational excellence, strategic vision, and team leadership.

At Fossil Group, Craig oversaw West Coast operations within a newly established retail division, while his time as Regional Manager for Boot Town Western Warehouse played a pivotal role in the company’s rapid expansion from 17 to more than 140 locations through strategic mergers and acquisitions. His entrepreneurial drive ultimately led him to create Jack Mason, where he successfully modernized the brand, secured key licensing partnerships, and guided the company’s transition to an e-commerce-focused model ahead of industry-wide shifts brought on by the pandemic. While he continues to serve in an advisory capacity, Craig remains committed to building and growing businesses that deliver outstanding customer experiences and long-term value.

Kelli Carter has built an impressive career in sales and business development, spending more than a decade helping organizations accelerate growth through strategic partnerships and relationship-driven leadership. Most recently serving as Director of Strategic Sales for a healthcare analytics and artificial intelligence company, Kelli has earned a reputation for cultivating authentic relationships and transforming them into lasting business partnerships. Her ability to connect with clients and understand their needs has contributed to millions of dollars in closed business throughout her career.

A proud Oklahoma native, Kelli spent 15 years in Oklahoma City and maintains deep ties to the community. She is passionate about creating exceptional customer experiences and building businesses rooted in trust, service, and lasting relationships.

Together, Craig and Kelli are bringing Cabinet IQ to the Oklahoma City market. Combining Craig’s entrepreneurial and operational expertise with Kelli’s proven success in relationship-building and business development, they are excited to build a business that helps homeowners transform their spaces while making a meaningful impact in the community they proudly call home.

Cabinet IQ is redefining the kitchen remodeling industry through a streamlined business model focused exclusively on cabinets and countertops. By combining proprietary technology, efficient project management systems, and premium product offerings, the brand enables franchise owners to deliver beautiful kitchen transformations while maintaining a highly scalable operation.

With comprehensive training, centralized support, exclusive vendor relationships, and a business model designed for efficiency and profitability, Cabinet IQ provides entrepreneurs with an outstanding opportunity to build a growing business in the thriving home improvement industry.

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To learn more about this outstanding franchise opportunity with a fast growing national brand, schedule a 20-minute Zoom meeting that covers the brand history, business model, economics, due-diligence process and funding options.

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Written by

Will Huffhine
Will Huffhine is a business ownership strategist and founder of Quantum Franchise Group. He works with professionals exploring franchise ownership, business acquisition and entrepreneurship and leads a national team of franchise consultants.

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